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Originally Posted by aywwsd
doubt it.
people have little loyality towards auto dealerships, regardless of how they are treated.
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That's not entirely true.
I purchased a 2004 WRX from Fitzgerald Subaru in Rockville, MD and not only would I never go anywhere else to purchase another Subaru product, but I have referred dozens of people back to them, at least 5 of which have purchased cars there.
They are a no-haggle dealership, and they always fit their prices just about spot-on to CarsDirect's "target" price, give or take a tiny bit. They are quick and efficient during the buying process.
My car was a factory-ordered vehicle, so it wasn't like it was sitting on the lot, but I still got it for very close to invoice, and it's a fairly desireable vehicle, not something that tends to get discounted heavily.
But yeah, they were just completely a class-act during the process. While they F&I guys were doing my credit report and determining my rate (1.9% at the time), the salesman and I took a spin in an STI (not generally available for test drives) and then later, he gave me a tour of the service dept because I said I was interested. I was treated very well and even though I no longer own the car, I'll still stop by once in awhile and say hi to the salesman (he's an avid Subie enthusiast).