Thread: Holy Cow! I didn't know it was a chick car.
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Old 07-01-2009, 10:46 AM
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Quote:
Originally Posted by jzerocsk View Post

I have no evidence of what the Fit's target audience was meant to be. If I had to guess it was not gender-specific, though.
According to Honda, the Fit’s target market is first-time new car buyers, empty nesters, and those who are looking for a smaller affordable car with the flexibility to transport passengers and a wide range of cargo. After spending a week with the Fit, I’d have to say they’ve hit a bulls-eye! Honda aim to establish the Fit as “THE” car in the small car market.

Road Test: 2008 Honda Fit Sport :: PaddockTalk :: F1, Formula 1, NASCAR, IndyCar, MotoGP, ALMS, And More!
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