Quote:
Originally Posted by DrKelso
We do small well
haha but in all seriousness...i agree with almost 100% of this post
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It's too much like "we do chicken right" isn't it? LOL!
I want a slogan that at least makes some sort of sense.
Honda exec: (in all seriousness) "So tell us what kind of slogan you have come up with for our automobile."
Slogan creator: (deadpan delivery) "The Fit is Go"
Honda exec: (busts up laughing) "What the heck does 'The Fit is Go' mean?"
Slogan creator: (deadpan delivery) "We don't know, sir, but our market research shows people like things that make no sense."
I think "we do small good" is catchy. "We do small well" doesn't have the zing. Besides, it would create havoc amongst those who teach language, screaming about how it's not proper.
So then the advertisement could be an argument ... "good" "well" "good" "well", except that's a lot like "tastes great" "less filling" "tastes great" "less filling".
How about this. The advertisement will just have the mpg in large, bold print. And underneath it:
(We don't need a catchy slogan)
Er, or is that too much like badges that stink?