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Selling over MSRP sort of gives Honda a bad image and upsets a lot of customers who would like to buy the product. Honda does not control the actual sale price a dealer will sell for. However they do make recommendations if they see business practices that may be harmful to the Honda corporate image. Say a dealer is recieving 8 fits a month and are selling them (in Texas someone posted) at $4,000.00 over MSRP. Honda will ask them to stop this practice of price gouging. If they do not stop Honda will maybe only send the dealer 3 cars a month and ship the other 5 as bonus cars to dealers who have a better relationship with Honda corporate and selling for MSRP.
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