Car-Mounted Ads Take a New Direction: Data Collection
Thread Starter
|
Member
Joined: Jul 2017
Posts: 547
From: Sacramento, CA
Car-Mounted Ads Take a New Direction: Data Collection
Car-Mounted Ads Take a New Direction: Data Collection
Firefly's digital advertising boards are getting a big upgrade: Soon, they'll be collecting data as they display ads. Firefly
A startup called Firefly puts sensor-equipped advertising screens on top of Uber and Lyft vehicles. Now they do more than marketing: They collect data.
CityLab - continues
Thread
Thread Starter
Forum
Replies
Last Post