Honda's stretched Fit
#21
Honda's shooting at the Chrysler Pacifica, their most sucessful model since they built the first Caravan (outside of the 300/Magnum/Charger platform) and at the R350/500 of Mercedes, which is a luxo-brand version of the same idea: minivan/SUV crossover. The R-class is M-B's most sucessful launch in a decade.
Lots of folks are beginning to reason their way out of the SUV madness, but most of those same folks do NOT want to go back to a minivan as such. Remember that many people who are driving those lumbering land yacht SUVs today saw them as a blessed relief from the image of faceless suburban sameness and tedium (minivans). So from a marketing perspective, the Odyssey is for people without big egos. This new minivan/SUV crossover is for people with big or easily bruised egos who want and probably need a minivan, but just won't buy one.
Lots of folks are beginning to reason their way out of the SUV madness, but most of those same folks do NOT want to go back to a minivan as such. Remember that many people who are driving those lumbering land yacht SUVs today saw them as a blessed relief from the image of faceless suburban sameness and tedium (minivans). So from a marketing perspective, the Odyssey is for people without big egos. This new minivan/SUV crossover is for people with big or easily bruised egos who want and probably need a minivan, but just won't buy one.
#27
Redesigned Odyssey
They're calling it an "MUV":
http://www.theedgedaily.com/cms/content.jsp?id=com.tms.cms.article.Article_cfbde2a c-cb73c03a-a7573700-ad58bf70
http://www.theedgedaily.com/cms/content.jsp?id=com.tms.cms.article.Article_cfbde2a c-cb73c03a-a7573700-ad58bf70
#28
It seems to be a nice rival to the N.A. Mazda 5.
The huskier stretched highbeltline hatchback/stationwagon that is not really a mini-van meant for non mini-van drivers.:D
I would be all over it too!
The huskier stretched highbeltline hatchback/stationwagon that is not really a mini-van meant for non mini-van drivers.:D
I would be all over it too!
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